KLR Executive Search Group is proud to partner with Moss Home Solutions, one of the fastest-growing real estate investment platforms in the Northeast. As the company continues to scale, Moss Home Solutions is hiring a Director of Marketing & Growth to own and scale its inbound demand engine and performance marketing function.
This role functions as Head of Growth, with full ownership of demand generation, lead strategy, and performance marketing across digital and offline channels. Reporting directly to senior leadership, this position carries direct accountability for how marketing drives revenue, sales performance, and profitable growth.
This is not a brand or communications role. It is designed for a hands-on, performance-driven growth leader who thrives in fast-moving, founder-led environments and is motivated by ownership, accountability, and measurable results.
Key Responsibilities:
- Own the end-to-end inbound demand generation strategy across all channels.
- Develop and execute performance marketing campaigns that drive qualified leads at an efficient cost.
- Manage and optimize multi-channel spend across digital, paid social, PPC, TV, radio, and emerging platforms.
- Operate with fluency in CPL, ROAS, payback periods, and marginal returns.
- Build live dashboards and reporting to track performance and inform weekly decision-making.
- Continuously test, measure, and refine campaigns to maximize ROI.
- Partner closely with sales leadership to align messaging, targeting, and lead quality.
- Own messaging and creative direction with a performance-first mindset.
Qualifications:
- 7+ years of experience in growth, demand generation, or performance marketing roles.
- Proven track record driving profitable inbound lead generation at scale.
- Experience managing six-figure+ monthly marketing budgets.
- Deep understanding of multi-channel inbound and performance marketing strategies.
- Strong analytical and financial mindset with comfort owning lead-generation P&L.
- Hands-on operator who enjoys being close to execution.
- Experience in real estate, home services, or competitive lead markets is a plus.
Compensation & Benefits:
- Base salary range of $170,000–$190,000.
- Bonus opportunity of up to 20%, tied directly to performance and growth outcomes.
- Comprehensive benefits package.
- In-person leadership role based in Seekonk, MA.
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